Searching for new and interesting ways of promoting your business? In this digital age businesses small and large need to stay ahead of the curve if they want to be successful in the long-term. With newspaper advertisements sinking in popularity and more customers preferring to use mobile devices to buy goods, resourcefulness and adaptability will take you far. From banners to camo wrap Oklahoma City car covers, the sky truly is the limit for how you want to put your best foot forward. You can even go the extra mile and try boat wraps or food truck graphics! Let’s take a look at what these splashy and interesting advertisements have to offer, how they work and what they can do for your brand.
Did You Know?
Time for some quick facts! Did you know the average American has traveled over 300 miles in just the past seven days? The United States is a massive country, after all, and one of the hallmarks of the American experience is car and truck culture. Transit advertising has grown significantly over the past decade, becoming the second largest segment of outdoor advertising in terms of dollars spent — this includes, but is not limited to, billboards, animated banners, signs and car wraps. Of the general population, over 60% spend an hour per day on the road and another 33% spend at least two hours if not more.
Traditional Advertisement
While traditional advertisement hasn’t fallen completely out of favor, it’s not nearly as far-reaching as it used to be. Less and less people are turning to newspapers in favor of digital media for its affordability and convenience, for starters, and many companies have started to follow suit in light of the shifting trends. Thankfully, billboards are still considered quite popular thanks to America’s driving culture and many try to take advantage of the signs drivers will glance at while on the open road. The Outdoor Advertising Association of America (also known as the OAAA) has found that more than 95% of Americans are reached by media targeting both vehicle drivers and passengers.
Digital Advertisement
On the other hand, we have digital advertisements. Animated banners, mobile-friendly devices, online pop-ups, you name it! The modern era is an impatient and tricky one, so anyone that wants to thrive is going to have to make some significant changes. Any website you have should be as mobile-friendly as possible so as not to discourage would-be buyers and casual passerbys alike — studies have even found that a site that takes more than four seconds to load will be passed over entirely. If you’re looking for evocative and interesting advertisements that stand out, look no further than below!
Car Wraps And Camo Wraps
If you’re thinking of catching a few eyes while remaining unconventional, you may just want to invest in camo vehicle graphics. Be it a camo wrap Oklahoma City banner or food truck wraps, these vibrant and fun advertisements are fast becoming popular all across the country. Surveys have even been conducted to study both customer and business reception to the art — nearly 50% of adults between the ages of 18 and 34 found car wraps to be ‘especially memorable’, while another 48% saw car wraps as the most unique form of advertising medium available. Now that’s nothing to sneeze at!
Choosing The Right Form Of Advertisement
Sure, it’s plenty tempting to choose every single form of advertisement in an attempt to reach all your bases. However, sometimes being a jack-of-all-trades can mean you’re a master of none! It’s better to stick with one or two advertisements all the way through than attempt to cast your net too wide, giving it time to grow and properly cement an influence. A single vehicle wrap, such as a camo wrap Oklahoma city banner or simple truck lettering, can generate anywhere from 30,000 to 70,000 impressions daily. A single installation can cost around $1,500 to $3,000, raking in far more revenue as it brings in customers both local and far. Thinking of bolstering your business? You can’t go wrong with a good camo wrap Oklahoma City banner or truck wrap.